01Context
Dinner for Good brings artists, chefs, partners and guests of Martagão Gesteira Hospital together around a shared cause.
All work
04 / 05
Dinner for Good
Overview
“Art in service of love.”
An experience connecting art, gastronomy and mobilization to turn a special evening into care for thousands of children.
02Challenge
Create a sophisticated and sensitive identity that communicated exclusivity without moving away from the social purpose behind the event.
03Strategy
Build an authored atmosphere through ornamental typography, texture, warm tones and consistent application across invitations, environments, signage and content.
Complete visual project
From concept to experience.
23 pieces
Project evidence
Event visual system
identity, invitations, environment and rollout
Key deliverables
One system.
Multiple touchpoints.
- 01Concept and identity
- 02Invitations and applications
- 03Environment and signage
- 04Visual rollout
Outcome
The identity gained consistency across invitations, environment, signage and content while preserving the event’s sophistication and social purpose.
